Person

Laura Osborne

Guest; corporate affairs director, London First; co-author *Poles Apart* (book title given as \"Polls Apart\" in transcript)

Professional communicator, spokesperson, and podcaster with a background in public affairs and government communication; corporate affairs director at London First. Co-author, with Alex Chesterfield and Alison Goldsworthy, of Poles Apart, on the psychology behind political and social polarization and proven tactics for bringing divided groups back together. Two-part guest covering why people form and defend groups (Episode 73) and the actual science of changing someone's mind (Episode 74).

Discussed in

  • Episode 73 — 73- Why we can-t stop following the herd
  • Episode 74 — 74- How to change someone-s mind

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